Posted by: Jack Henry | May 1, 2012

Editor’s Corner: Tuesday Terms for Tacky

Today we have the remainder of the ten “tacky terms” from DailyWritingTips. While the history of these words is interesting, they seem less “tacky” and more “cheap” in meaning.

Purple
There’s an interesting line of connotation for this word: Because of the difficulty of obtaining purple dye from a certain shellfish in ancient times, it was reserved for royalty, and later was long limited to use by aristocratic classes. Thus, it came to be associated with those with very high social standing — and, naturally, their attendant sophistication. But the resulting association of the color with ostentatiousness led to a connotation of overbearing effort, especially in writing — hence, “purple prose.”

Sleazy
Two early meanings of this word are “hairy or fuzzy” and “flimsy,” but only the latter sense has survived, while still other connotations have come to dominate. The primary meanings now are “sexually provocative” or “of low quality,” the latter referring to both character and construction.

Tacky
This nineteenth-century slang term for a low-class person was extended to describe anything that is ill-bred, shabby, in poor taste, or cheaply constructed. It most often refers to a cheap taste in fashion or decor.

Tawdry
As is the case with purple, this term has made a downwardly mobile trajectory. According to tradition, Audrey, queen of a kingdom in what is now England, found religion late in life when she surmised that her vanity led to a deadly condition. The Catholic Church canonized her, and at an annual fair commemorating Saint Audry, cheap lace necklaces were sold in her honor. These came to be known as “’t Audrey’s lace,” later altered to “tawdry lace.” Now, tawdry is a synonym for cheap or showy. It has, however, also acquired a sense of “base, low, mean,” as in the cliché “a tawdry affair.”

Two-Bit
This adjective meaning “cheap” comes from the slang term for a twenty-five-cent piece. The reference originates with the real, a Spanish coin that could be divided into eight pieces (hence “pieces of eight” in pirate lore). Each bit was worth one-eighth of the coin’s value; transferred to American currency, two bits is worth a quarter. In either currency, two bits ain’t worth much.

Kara Church | Senior Technical Editor | Symitar, A Jack Henry Company
8985 Balboa Ave. | San Diego, CA 92123 | Ph. 619-542-6773 | Extension: 766773

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Posted by: Jack Henry | April 27, 2012

Vice Versa

Today’s request is another Latin term. Viewers would like to know the appropriate way to spell, say, and use the term vice versa. The following information is combined from Dictionary.com and the Merriam-Webster Dictionary.

Spelling: vice versa (no hyphens)

Pronunciation: vsvrs, -s-, -si-, –vs, –vis, ()vs– [KC – Or in my version of linguistics, “vice-uh, verse-uh.” You can also go to this link (http://dictionary.reference.com/browse/vice+versa)
and click the speaker icon for a professional reading of the word.]

Function: adverb
Etymology: Latin
Definition: with the alternation or order changed: with the relations reversed; in reverse order from the way something has been stated; the other way around: She dislikes me, and vice versa. Copernicus was the first to suggest that the earth revolves around the sun, and not vice versa.

Synonyms: conversely, contrariwise, inversely.

Shawn Albert Shepard | EpisysTechnical Publications Manager | Symitar™

8985 Balboa Avenue | San Diego, CA 92123 | 619-278-3506 | or ext. 763506 | www.Symitar.com

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