Editor's Corner

I noticed this sign as I was walking into a store. Basically, this sign is telling people to watch for cars—but it is positioned at the entrance to the store! I was so distracted by it that I almost got hit by a car.

This sign is a good example of using fluffy words (vehicular drive isle), which clutter your writing and could cause confusion. Instead, be as clear and concise as possible; someone’s life may depend on it. And the only fluff I want is in my pancakes.

Jackie Solano | Technical Editor | Symitar®

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